Approach
&
Solutions: |
- illegal built on parent company FILE's existing logo, transforming the coloured 2D squares into 3D 'cubes' and applying a computer 'pixel' effect.
- Bright colours and unique information graphics were used to illustrate the workings of FILE Technology's RFID system.
- The brochure was designed in bright colours around the concepts 'Easy Retrievals, Easy Lodgments, Easy Tracking'. The completed brochure was die-cut to resemble a manila folder.
- Flash was used on the homepage to target key industries.
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